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December 17, 2020

Meet our team - Sina Nader

Meet the Advisors– Sina Nader, Digital Asset Advisor, AmiPRO

The success of AmiPRO relies on the diverse experience provided by our growing team of experts. We’re excited to share their insights with you and how their experience contributes to the growth and innovation at AmiPRO – setting new standards in Fintech and Digital Asset investing.

Sina Nader’s deep knowledge of the Digital Asset space allows him to span both the traditional and digital wealth management landscapes. He recently was Head of Crypto at RobinHood, and currently leads the US business for FTX, one of the largest global crypto platforms.

Sina helps AmiPRO’s clients understand the critical steps that go into building a successful Digital Asset practice. Drawing on his wealth management experience at Credit Suisse and Morgan Stanley, he is able to understand the needs of both financial services companies and advisors.

Important Disclaimer: The views expressed below are Mr. Nader’s personal views and opinions, and are for educational purposes only. This is not investment advice, and should not be viewed as such.  Past performance is not a guarantee of future results.  

What attracted you to join AmiPRO’s team?

I have many friends in the financial world who have been asking me how they can get involved in crypto. They have a desire and interest but they are also working in highly regulated businesses that can make it challenging for their customers to get exposure. What I see in AmiPRO is a robust and well-designed option that bridges the old and new financial worlds in an acceptable and comfortable manner.  

What do you feel is the biggest concern for financial firms and advisors who are looking to invest in Digital Assets?

They are interested in getting involved and they are seeing the increase in demand for crypto and other Digital Assets. I believe what concerns them is that they don’t have specific resources and a compliant solution. Many advisors are currently focusing on learning about Bitcoin right now and have a general knowledge of crypto. It is what they are most familiar with in the Digital Asset space. They are definitely watching with interest from what I’ve seen.

How can financial firms and advisors get started in investing in Digital Assets?

I would recommend that they take an education-first approach.

I agree with Warren Buffet when he recommends that you should never invest in something you do not understand. It is so important to do your own research into cryptocurrencies, blockchain and cryptography – to name a few. Understand the concepts.

I believe there is no doubt that the foundation for Digital Assets is legitimate and supported by real code and services. The best way to prepare yourself is by having a strong understanding for this class of investment. In my opinion, AmiPRO is the platform for taking wealth management advisors from learning to liquidity –to allow them to participate in a fully compliant manner.

What advice would you give to wealth management advisors who are wanting to bring Digital Asset investing to their firms?

I believe that there are generally two emotions that motivate people to take action – fear and greed. That is why it is important to discuss with your organization two key areas of concern with Digital Assets:

1) Are customers asking to participate in Digital Asset investing; and

2) Will the firm lose revenue and customers if they don’t offer a way to diversify portfolios with Digital Assets.  

I encourage advisors to look at the financial impact on their respective firms. I believe that seeking answers to these two fundamental questions is a good place to start.

Is the Great Wealth Transfer starting to impact investor preferences?

What is the Great Wealth Transfer? It is a forecasted $59 trillion USD generational shift in wealth that is occurring over the next 40 years. Financial markets are evolving quickly.

A recent survey of US investors found that more than 50% of the US investors surveyed expressed interest in Bitcoin products, 23% already invested in Bitcoin, 31% of all survey respondents and 40% of investors who were already considering Bitcoin said they would be more likely to invest if it were recommended by a financial advisor. In addition, a new poll conducted by Harris Poll on behalf of Blockchain Capital found that 27% of those aged 18-34 prefer Bitcoin over stocks.

The Millennial generation is expected to take the lead into a new era of Fintech as they drive Bitcoin adoption and other cryptocurrencies. The shift is happening, so don’t ignore it! I believe that this new generation of investor is a digital native that will be investing and using Digital Assets during their lifetime.

Financial firms and advisors have a choice here – they can assume humans have reached their peak in financial markets and feel this is the best that we can do. Or, they can take a different approach and say that here is where we are today but humans always are looking to improve and innovate. We are witnessing this exact phenomenon now. I encourage advisors to embrace the possibility that there may be better ways of doing things in the context of Fintech.

What are you contributing to AmiPRO’s team?

By virtue of my current role, I can offer insights into crypto liquidity globally.

During my career, I have lived in both worlds and I speak the language of the traditional banks and brokerages as well as the crypto space. I will be focusing my efforts on advisory, providing informed conversations, and bridging the old and new worlds.

In my first job at Morgan Stanley, there was a quote on the wall from JP Morgan that I looked at everyday and it said, “The wise man bridges the gap by laying out the path by means of which he can get from where he is to where he wants to go.”  We have a status quo today but there is already a vision for the future. I believe that AmiPRO is the way to build that bridge.

To meet the rest of our team, click here: About Us.

A trusted, content aggregation and learning platform helping advisors understand the Digital Asset ecosystem.  
Guidance and support that enables firms to navigate the design of a Digital Asset Practice using MeetAmi’s consulting services.
Software that enables wealth management advisors to buy, sell, and hold Digital Assets for their clients.
Offering a diverse mix of investment opportunities from managed funds, tokenized real estate along with other tokenized investments.